View the full release here: įor most organizations, the content supply chain – the process of producing and delivering the content that fuels effective customer experiences – is a web of disconnected workflows, teams and systems that often break down.
LAS VEGAS, March 21, 2023-( BUSINESS WIRE)-Today, at Adobe Summit 2023 – the world’s largest Digital Experience Conference – Adobe (Nasdaq:ADBE) announced Adobe’s Content Supply Chain solution, the world’s most comprehensive offering, empowering brands to deliver personalized customer experiences at scale while driving experience-led growth. New innovations simplify and accelerate content creation, optimize operations and bring deep intelligence to content and campaign performanceĪdobe Sensei GenAI, Adobe’s new generative AI services, will be integrated as a co-pilot for marketers and creative professionals to enable rapid development of content variations and improve end-to-end marketing workflows Connecting Adobe Experience Cloud with Adobe Creative Cloud, the end-to-end solution empowers brands to plan, produce, deliver and analyze more content in less time – driving efficiencies and major cost savings, while delivering experience success
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